Difference between revisions of "Product Profiler"

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Product Profiler
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The Product Profiler analyses your e-shop’s visitors and categorizes them into a set of predefined groups in order to inform about the composition and behaviour of their visitors and customers. This module is based on the web tracking data that have been previously collected by the [[Data_Collector_Consolidator|Data Collector and Consolidator]] module. These data is mainly based on the [https://www.google.es/intl/es/analytics/ Google Analytics] (and also [http://piwik.org/ Piwik]) digital footprint of the eshop. The digital footprint connection is carried out by means of the ID View (Tracking) code, previously included in the [[Registration and System Configuration|registrarion form]]. 
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A registered E-COMPASS cockpit user can navigate through the visitor profiler features by clicking on the “Visitor Profiler” link on the top navigation bar.
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[[File:mainmenu-visitor-profiler-big.png|1000px]]
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== Overview ==
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== Product SWOT Analysis ==
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== Trending Characteristics ==
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== Product Typologies ==
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== Product Typologies% ==

Revision as of 15:19, 7 January 2016

The Product Profiler analyses your e-shop’s visitors and categorizes them into a set of predefined groups in order to inform about the composition and behaviour of their visitors and customers. This module is based on the web tracking data that have been previously collected by the Data Collector and Consolidator module. These data is mainly based on the Google Analytics (and also Piwik) digital footprint of the eshop. The digital footprint connection is carried out by means of the ID View (Tracking) code, previously included in the registrarion form.

A registered E-COMPASS cockpit user can navigate through the visitor profiler features by clicking on the “Visitor Profiler” link on the top navigation bar.

Mainmenu-visitor-profiler-big.png

Overview

Product SWOT Analysis

Trending Characteristics

Product Typologies

Product Typologies%