Create hype (with social media, influencers etc.)

In order to reach as many possible victims as they can scammers create hype within different social media platforms like Twitter or Discord. Additionally, some scammers employ well-known influencers to hype their scam projects (ICO, fake collections, etc.).
IDMitigationDescription
M04Collect information on new projects Investors should collect as much information about a project as possible before investing.
M05Check links Users/investors should double check the links they press (e.g., have they changed since the last use?).
M06Check (NFT) collections before buying them Investors should check the genuineness of a collection or token before buying, even if they were linked by a proven source.
M07Check token in blockchain explorerInvestors should search for the token they want to buy in the corresponding blockchain explorer (e.g. https://etherscan.io/, https://explorer.solana.com/).
M08Check token blacklists Investors should check blacklists of tokens before buying a new and unknown token (e.g., DappRadar blacklist).
M09Check token liquidity Investors should check the liquidity in the balance pool of a token before buying it (e.g., on Uniswap V2 or 1INCH).
M10Check apps Users should check apps before downloading them. This can be accomplished by checking the download rate of the app in the app store as well as by analyzing available user ratings (beware fake ratings!).
M12Avoid / turn off direct messages / Ingore strangers Investors, who use messenger apps, should use restricting settings. Users should never trust anyone they do not know and who is contacting them in a private message. Legitimate admins of real projects will never send a direct message first.
M13Check charities before donating Donors should get as much information as they can before contributing to a charity or project.
M14Double check too good offers Investors should double check offers which seem to good to be true, even if posted by a celebrity or influencer.